As the author of INFLUENCER and architect of multiple seven-figure creator programs, Brittany Hennessy is the industry's definitive voice. When brands need creator programs, they hire her. When platforms need creator strategy, they call her. When creators need guidance, they join her.
Key Credentials
Author of INFLUENCER (100K+ copies, 6 languages)
Developed creator program frameworks used across the industry
Built Hearst's first creator department from ground up
Managed and scaled $100M+ in creator partnerships
Pioneered blended compensation models now industry standard
Industry Impact
Featured expert in Wall Street Journal, Forbes, Today Show
Regular speaker on creator economy evolution
Strategic advisor to major platforms and brands
Creator economy awards judge and thought leader
Set industry standards for partnership evaluation
Strategic Intelligence
While others send you brand deals...
I teach you how to land ANY brand you want. I know exactly what subject lines get opened, what talent directors actually need to see (spoiler: not your media kit), and how to show them what's in it for THEM. Because before I taught creators how to pitch, I was the one reading those pitches.
Revenue Strategy
While others tell you what they were paid...
I tell you what brands are actually willing to pay. After managing $100M+ in creator partnerships, I know when you're leaving money on the table - and when you're pricing yourself out of deals. The sweet spot exists, and I'll show you exactly where it is.
Direct Connections
While others give you generic email addresses...
I open doors directly to decision makers. My network includes executives at major brands, platforms, and agencies - and I leverage these relationships to create real opportunities for our members. You can always say I sent you. No gray area necessary.
There's a difference between making money and building wealth. Between chasing brand deals and closing strategic partnerships. Between being an influencer and building an empire. The Suite Society is your pathway to that transformation, backed by someone who's managed $100M+ in partnerships and knows exactly how to get you there. Your empire awaits.
Weekly strategic briefings
Platform shifts and market opportunities
Partnership insights and negotiation strategy
Future-focused analysis
Weekly Intelligence
Brand Access
Direct introductions to decision makers
Partnership opportunities
Brand relationship management
Negotiation support
Weekly Fireside chats with the Director
Direct Q&A opportunities
Implementation guidance
Strategic planning support
Strategy Sessions
Complete resource library
Templates and frameworks
Past session recordings
Strategic documentation
The Vault
Membership Tiers
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Membership Tiers *
Suite Access
For ambitious creators building their foundation.
Choose this tier if you want:
Access to interviews with experts from LTK, Pinterest, Fohr, and more
Pricing and negotiation tips from agents and managers
A community of creators to celebrate wins and hold you accountable
A forum with industry news and updates you can't find anywhere else
Inner Circle
For serious creators building sustainable growth.
Choose this tier if you want:
• Everything in Suite Access plus
• Direct brand opportunities from our network of partners
• Quarterly masterclasses on building six-figure campaigns
• Implementation support for your growth strategy
• Priority access to brand connection events
Director’s Circle
For established creators building lasting empires.
Choose this tier if you want:
• Everything in Inner Circle plus
• Direct introductions to decision-makers at major brands
• First access to new platform features and brand opportunities
• Private sessions for scaling your business
• VIP access to industry events and brand summits
Before "creator economy" was a buzzword, before platforms had creator funds, and before every brand had an influencer budget, there was INFLUENCER: Building Your Personal Brand in the Age of Social Media.
With over 100,000 copies sold and translations in 6 languages, INFLUENCER didn't just predict the creator economy - it helped create it. As the first comprehensive guide to building sustainable creator businesses, it established the frameworks that brands still use to evaluate partnerships and that platforms still reference when building creator programs.
But this isn't just a book about getting brand deals. It's the foundation for understanding how influence becomes empire. The principles and strategies that helped 100,000+ creators start their journey are the same ones we use in The Suite Society to transform those creators into CEOs.
Ready to go beyond the book? Join us in The Suite Society, where we're building the next chapter of the creator economy - one empire at a time.
